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- Spotify Premium now available with Virgin Media services
- Exclusive Virgin Media TiVo® application to bring Spotify to the living room
- Unlimited use on Virgin Mobile without any data charges4
Virgin Media and Spotify: A Perfect Duet
Following a pioneering deal
1 inked earlier this year, Virgin Media today launched a range of new offers for broadband and mobile which include the award-winning digital music service Spotify. The new bundles are the first of a forthcoming range of offers from Virgin Media to include Spotify as an integrated part of its services and will allow customers to enjoy millions of singles and albums, online through home computers, on mobile devices or through the exclusive Spotify app on Virgin Media’s cutting edge TiVo powered digital TV service.
New or recontracting customers taking Virgin Media’s fibre optic broadband service2 will be able to enjoy Spotify Premium free for six months as part of their bundle, representing a saving of nearly £60. Customers will be able enjoy high-quality streamed music from Spotify’s massive music library through their broadband service in a safe, legal way. Virgin Media customers will also be able to enjoy a range of exclusive content through the Spotify service, available through a new ‘VM Music’ tab in the Spotify client.
For Virgin Media customers taking a new pay monthly3 Virgin Mobile contract, Virgin Media will be including a three month Spotify Premium subscription as part of their service, representing a saving of nearly £30. As part of this unique proposition, customers taking Spotify from Virgin Media will be able to stream or download Spotify music through their Virgin Mobile without using any of their mobile data allowance, eliminating any data charges when streaming music on the go4.
All customers enjoying Spotify Premium through Virgin Media will be able to use their accounts to enjoy music on any of Virgin Media’s services; online, on mobile or through Virgin Media’s TiVo powered digital TV service. Due to launch in the coming weeks, the exclusive Spotify app5 for Virgin Media: TiVo will allow Spotify Premium customers to enjoy their music in the living room through their home cinema sound system, giving customers the perfect way to entertain at family gatherings, or simply to enjoy one of the world’s biggest music libraries from the comfort of their sofa.
Cindy Rose, executive director of digital entertainment at Virgin Media, said: “The launch of Spotify on Virgin Media marks a significant milestone for digital entertainment and the way it is enjoyed by consumers. Great digital services are no longer just about fast broadband or the latest TV technology, but increasingly about how people use their services to power and excite their daily lives. Bringing together Virgin Media services with brilliant entertainment such as Spotify is a core part of our ongoing strategy and we’re excited to be able to lead the way with such a great partnership.”
Andreas Liffgarden, Global Head of Telecom Business Development for Spotify, commented: “We are thrilled to be partnering with Virgin Media to offer music fans access to one of the biggest music libraries in the world at their fingertips, through broadband, mobile and – for the first time - TiVo. Telcoms companies moving into the music space increases revenue streams to the music industry and provides benefits for fans and artists alike.”
Virgin Media customers new to Spotify, as well as those already with Spotify accounts, will be able to redeem the offers of a three- or six-month extension to their current subscription for no extra cost. Following the expiry of the inclusive Premium subscription, customers will be able to opt in to continue to subscribe to Spotify Premium through Virgin Media. If customers don’t wish to continue to subscribe, their Spotify accounts will revert to the ad-supported Spotify Free6 service.
Virgin Media will be revealing a range of additional offers bundling Spotify with its services in due course. For further information on Spotify, head to www.spotify.com. For further information on Spotify on Virgin Media, head to www.virginmedia.com/spotify.
Notes to Editors
Spotify is the award-winning, legal, digital music service which, since its launch in Sweden in 2008, has become the largest and most successful music service of its kind. Spotify Premium is the all-singing, all-dancing top-of-the-range Spotify experience, giving users access to millions of tracks , online or offline, offering enhanced sound quality (320kbps), and access to exclusive content, competitions and special offers. And Spotify is social. Spotify makes it easier than ever to discover, manage and share music with your friends, while making sure that artists get a fair deal.
1 Virgin Media’s partnership with Spotify makes it the only UK digital entertainment provider to offer Spotify bundled with broadband or on TV through its pioneering TiVo powered digital TV service. Virgin Media also provides the Spotify service through mobile devices on a non-exclusive basis.
2 Offer available to new XL (30Mb), XXL (50Mb) and 100Mb customers, and to existing XL (30Mb), XXL (50Mb) and 100Mb customers on signing up to a new 12-month contract. See online for full terms.
3 Available to Virgin Media customers taking out a Virgin Media Pay Monthly mobile contract on compatible handsets. Offer only available to existing Virgin Media cable and National customers. See online for full terms.
4 Using Spotify on Virgin Mobile will not attract any data charges in the UK, and will not count towards customers inclusive mobile data allowances. Customers travelling abroad may attract data charges for Spotify if using mobile data. To avoid costly roaming data charges customers are advised to use ‘offline mode’ to enjoy music on their mobile whilst abroad.
5 Spotify on Virgin Media: TiVo has been jointly developed by Virgin Media and easeltv
6 Spotify Premium is required to use Spotify on Virgin Mobile or Virgin Media: TiVo
About Spotify
Spotify is an award-winning digital music service that gives you on-demand access to over 15* million tracks. Our dream is to make all the world’s music available instantly to everyone, wherever and whenever they want it. Spotify is social, making it easier than ever to discover, manage and share music with your friends, while making sure that artists get a fair deal.
Spotify is available in 9 countries: USA, UK, Sweden, Finland, Norway, France, The Netherlands, Spain and Denmark. Spotify is the fastest-growing and most successful music service of its kind globally, with more than 10 million registered users, and over 2 million paying subscribers.
*Number of tracks licensed globally. Catalogue size varies in each country.
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About Virgin Media
Virgin Media is the first provider of all four broadband, TV, mobile phone and home phone services in the UK.
The company’s cable network – the result of multi-billion pound private investment – delivers ultrafast broadband to over half of all UK homes, with speeds of up to 120Mb, as well as market leading connectivity to thousands of public and private sector organisations across the country.
Virgin Media has developed the most advanced interactive television service, bringing together broadcast TV, thousands of hours of on demand programming and the best of the web in a single set-top box powered by TiVo. The company was the first to offer HD TV and 3D on demand to millions of British households.
The world’s first virtual mobile network was launched by Virgin Media and it is also one of the largest fixed-line home phone providers in the country.
Virgin Media is a part of Liberty Global plc, the world’s largest broadband communications group. Together Virgin Media and Liberty Global serve 25 million customers across 14 countries, helping connect people to the digital world and enabling them to discover and experience its endless possibilities.
For more information, go to www.virginmedia.com