Virgin Media, one of the UK's leading entertainment and communications companies, will be making the new Formula 1TM channel from Sky Sports available to Virgin Media customers, ensuring they will be able to watch every possible minute of the Formula 1TM Grand PrixTM 2012 season.
The new channel, Sky Sports F1TM, will join Virgin Media’s TV service from its launch in March. The channel will be dedicated to comprehensive reporting of the world's most prestigious and popular motorsport series, including live coverage of every race, practice, and qualifying session. Martin Brundle, David Croft, Georgie Thompson, Ted Kravitz, Simon Lazenby, Natalie Pinkham and Steve Rider will bring viewers all the news, views and live action from the start of the new Formula 1TM season.
The channel will be added to the complete Sky Sports package available through Virgin Media, alongside Sky Sports 1, Sky Sports 2, Sky Sports 3 and Sky Sports 4. Subscribers to this package will have the channel added automatically at launch. Sky Sports News is separately included in all pay TV tiers.
Cindy Rose, executive director of digital entertainment at Virgin Media, said: “We’re delighted to be able to offer this new channel right from the off as it’s certain to be an exciting Formula 1TM season with a record number of races and six former or current world champions racing for the title.”
Rob Webster, director of Sky’s commercial group, adds: “As the new home of the world’s most exciting motorsport series, Formula 1TM is going to get the full Sky Sports treatment. Extending the distribution of our dedicated channel is great news for all Sky Sports subscribers, enabling millions of pay TV homes to enjoy the benefits of our innovative coverage and investment in must-see content.”
Notes to Editors
All 20 Formula 1TM Grand PrixTM races will be live and uninterrupted on Sky Sports F1TM with the BBC sharing live coverage of 10 races. Sky is working to develop interactive services for Sky Sports F1TM viewers on the Virgin Media platform. Virgin Media is separately developing a BBC Sport app for TiVo with the BBC.
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About Virgin Media
Virgin Media is the first provider of all four broadband, TV, mobile phone and home phone services in the UK.
The company’s cable network – the result of multi-billion pound private investment – delivers ultrafast broadband to over half of all UK homes, with speeds of up to 120Mb, as well as market leading connectivity to thousands of public and private sector organisations across the country.
Virgin Media has developed the most advanced interactive television service, bringing together broadcast TV, thousands of hours of on demand programming and the best of the web in a single set-top box powered by TiVo. The company was the first to offer HD TV and 3D on demand to millions of British households.
The world’s first virtual mobile network was launched by Virgin Media and it is also one of the largest fixed-line home phone providers in the country.
Virgin Media is a part of Liberty Global plc, the world’s largest broadband communications group. Together Virgin Media and Liberty Global serve 25 million customers across 14 countries, helping connect people to the digital world and enabling them to discover and experience its endless possibilities.
For more information, go to www.virginmedia.com